FAQ — Movementum for Swiss scale-up leaders

What exactly does Movementum do for a scale-up team?

Movementum embeds short, movement-based interventions into your team's daily routine. It activates energy, focus and creative capacity — without adding meetings to already full calendars.

Dance in the office? Really?

Yes, really. Movement — not performance dance — is the fastest way to shift group energy, reset attention and rebuild connection between people. Two to seven minutes is enough. Teams that move together think together.

What if not everyone wants to dance?

That's perfectly okay. The goal isn't to turn everyone into dancers — it's to create experiences that energise, reconnect and inspire people in a way that feels natural.

Most teams become surprisingly engaged after just one session. If dancing isn't the right fit for your culture or a particular group, we can design alternative formats such as artistic performances, inspirational talks, breathing and mobility sessions, or movement-based stress reduction. Together, we'll create a program that fits your people and your company culture.

Who manages the program internally?

We define your challenges, priorities and objectives together — I'll take care of everything else.

From understanding your organisation and designing tailored modules to selecting the right dance professionals, coordinating the programme, facilitating the sessions and measuring the impact, I manage the entire process from start to finish. Your internal workload stays minimal.

How do we measure the impact?

Every programme starts with a baseline and ends with an evaluation.

Depending on your objectives, we measure outcomes through team pulse surveys, engagement indicators, eNPS or other agreed success metrics before and after the programme. You'll receive a clear summary of the results to help communicate the value and business impact internally.

What is the success rate from your experience?

The concept itself is new. To my knowledge, no organisation has yet integrated movement and dance into everyday work in this way.

What isn't new is the expertise behind it. MoveMentum Works combines nearly 20 years of experience in strategic communications, employee engagement, leadership communication and change management with almost 40 years of dance experience. The programme is also grounded in scientific research on movement, cognition, creativity, stress reduction and team dynamics.

I'd love to try it, but I can't quite picture it.

That's exactly why I offer an Experience Day.

It's an opportunity to explore different modules in a low-risk format and discover what resonates best with your team. As an early adopter, you'll benefit from a discounted first-mover package while helping shape this new approach together.

How long does a program last?

The standard program runs for three months, which is typically enough time to establish new habits and observe meaningful changes.

Every organisation is different, so programs can be shorter or longer depending on your goals, priorities and budget.

What types of formats do you offer?

Movement has no boundaries — and neither do the possibilities.

I've curated a portfolio of movement-based formats designed to strengthen energy, creativity, cognitive performance, team dynamics and cultural connection in everyday work.

Examples include:

• Reset modules with breathing, stretching, shaking and gentle movement to reduce stress and restore focus.
• Energy boosters such as Cuban dance animations during lunch breaks or before all-hands meetings.
• Brain activation exercises using coordination and movement before strategy sessions, brainstorming workshops or sprint planning.
• Team-building experiences including line dancing, flash mobs or collaborative choreography for offsites and company events.
• Performance pop-ups that surprise and inspire employees in the office or at internal events.
• Cultural experiences, where professional artists share the history and traditions behind different dance styles before inviting participants to join a simple movement session.

Every program is tailored to your organisation. Whether your goal is to recharge teams during periods of intense growth, strengthen collaboration, support change initiatives or make office days worth showing up for, we'll design a solution that fits your people, culture and business priorities.

How much time does it cost my team every week?

It can be as little as five to fifteen minutes per working day, embedded where your team already meets. No offsites, no extra calendar blocks, no productivity trade-off. Of course this can be adjusted according to your needs and wishes.

Where does Movementum work — remote, hybrid, on-site?

All three. The system is designed for Northwest Switzerland and the Basel region on-site, and works equally well for hybrid and fully remote scale-up teams across Europe.

What results should we expect in the first 90 days?

Higher daily energy, sharper focus in meetings, and a visible lift in team dynamics and retention. Founders typically report faster decision-making and a return of the playfulness they had before scaling.